First Weekend New Moon DVD Sales

This just in from Summit!

Los Angeles, CA March 23, 2010 – Summit Entertainment announced today that the home entertainment release of the studio’s action-packed, modern day vampire love story THE TWILIGHT SAGA: NEW MOON sold just over 4 million DVD units in its first weekend of release. The tally surpasses the first weekend sales of TWILIGHT in 2009 which sold 3.8 million DVD units, and went on to be the top selling DVD title of the year with 9.2 million units sold. The DVD launch of NEW MOON commenced this past Saturday morning with 7,000 retail locations nationwide taking part in events at midnight giving fans their first chance to obtain a DVD of the film.

Thousands of TWILIGHT fans across the nation participated in the “NEW MOON at Midnight” event and some were treated to surprise appearances by members of the cast as well as the film’s director. Fans saw actors Justin Chon who plays Eric, Christian Serratos who plays Angela, and Michael Welch who plays Mike in Salt Lake City; director Chris Weitz and Nikki Reed who plays Rosalie Hale in Los Angeles; Peter Facinelli who plays Dr. Carlisle Cullen in New York; Edi Gathegi who plays Laurent in Pittsburgh; and Liz Reaser who plays Esme Cullen in Phoenix. Other cast members of THE TWILIGHT SAGA: NEW MOON made appearances nationwide including Kiowa Gordon and Tinsel Korey in Cincinnati; Charlie Bewley in Denver; Chaske Spencer and Tyson Houseman in Atlanta; Daniel Cudmore in Houston; and screenwriter Melissa Rosenberg in Seattle.

Summit Entertainment’s Co-Chairmen Rob Friedman and Patrick Wachsberger stated, “Once again the incredibly dedicated fans of the TWILIGHT SAGA came out in massive numbers this weekend for the opportunity to be one of the first take home the second movie in the series. As we have said all along, the fans are what make this franchise and we once again thank them for their support.”

“The support that we have received from our retail partners in accommodating the incredible demand for the title has been nothing short of amazing,” said Steve Nickerson, Summit’s President of Home Entertainment. “The ground we have broken with in-store partnerships and the availability of this title has been a positive influence on the retail DVD business.”

14 thoughts on “First Weekend New Moon DVD Sales

  1. Renesmee12

    I was at the one in denver when Charlie Bewley was there and i won best look-a-like for Alice Cullen so i got a free dvd signed by him and a free poster!!!!!!!!!!!!!! he also hugged me and im still freaking out!!!!!!!!!!!!!!!!!!!!!!!! hes so hot! and i was blushing the entire time! it was embarissing!!!!!!!!!!!!!!!!!!!! aaaaaahhhhhhhhhhhh and hes really nice!!!

    Reply
  2. Renesmee12

    hehe!!! there was also a blizzard that night so i made my mom drive 12 miles with 6 teenage girls in the car taking pictures and screaming the entire time! and yes she was freaking out too. the roads were icy but we made it!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! thank god!

    Reply
  3. Teresa

    4 million AWSOME!! I was one part of that hahaha i bought one yay!! but the sales of the dvds are just goin to get higher as the movies comeout.

    Reply
  4. KTFANSAGAMEYER

    hehe!!! there was also a blizzard that night so i made my mom drive 12 miles with 6 teenage girls in the car taking pictures and screaming the entire time! and yes she was freaking out too. the roads were icy but we made it!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! thank god!

    Reply
  5. Genoveva

    I was one of those crazy Twilighter fans who went to a Twilight party at a Borders in Torrance and then went to the Walmart in Pico Rivera in Los Angeles and waited until 2 in the am…and I still woke up early for work!!!! I LOVE TWILIGHT!!!!

    97 more days…97 more days for ECLIPSE TO COME OUT!!!! I CAN'T WAIT!!!!

    Reply
  6. Suedh

    You are so lucky in USA – we are just as crazy over here in England and we dont have any twilighter parties!!!!!!!!

    Reply
  7. Maegan

    I went to the midnight release party in salt lake city!!:) It was so cool to see Michael,Christian,and Justin!!!

    Reply
  8. וילונות לחדר

    בוקר טוב חברים מחר אבקר בעסק של חברת לביא ווילונות אתם יכולים לבחור עבורו מבחר רחב של וילונות לחדר ופתרונות הצללה מצויינים

    Reply

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